“RICOSTRU”, a Chinese designer brand, was founded in 2011 in Guangzhou, China by RICO MANCHIT AU —whom has study experience in Italy. Coming from an Italian word “RICOSTRUZIONE”, which mean by “reconstruction”. RICOSTRU represents independent thoughts and creative powers between “breaking” and “building” of the contemporary young generation.
“RICOSTRU” is well known for its minimal style. The combination of “traditional” and “futuristic” makes the brand philosophy. With the contemporary vision, the concept of “space” has been integrated into the geometry tailoring creation. Exploiting high-tech fabrics and developing crafting is the experimental core of the brand. The aestheticism of the unique “translucent color sensation” is also a symbolic design language of “RICOSTRU”.
Being relevant to the concept of “returning”, the words “nature, time, space”, are penetrating into the story creation of “RICOSTRU”. Through the pursuing of ethnic elements and being enthusiastic towards new technologies, “RICOSTRU” tells abstract stories in an aesthetical language that emphasizes the collision of points, lines and planes, which helps the brand bring out its artful image.
As a fresh independent designer brand, “RICOSTRU” has earned acknowledgement and support from numerous Chinese fashion media and buyers. By now, there are RICOSTRU boutiques both in Shanghai and Beijing. The brand is dedicated to make balance between its design value and market value.
“RICOSTRU” has been in some international fashion functions such as “The Vogue Talent Corner” in the Milan Fashion Week. Displaying works on such authoritative global platforms with other outstanding independent designers from all over the world makes “RICOSTRU” become a new figure of fashion design in the world.